American Rebel Holdings, Inc. (NASDAQ: AREB) is set to implement a one-for-twenty reverse stock split of its common stock, effective before the market opens on Friday, October 3, 2025. This action will result in a change of the CUSIP number to 02919L703 and follows a previous reverse stock split of 1-for-25 that took place on March 31, 2025. The company aims to comply with Nasdaq's minimum bid price requirement of $1.00 per share.

As part of this corporate action, the total number of outstanding shares will decrease from approximately 10.2 million to around 514,000 shares. The board approved this decision on September 16 and emphasized its commitment to protecting shareholders' interests.

On September 25, CEO Charles Andrew Ross Jr. sold 175,000 shares at an average price of $1.041 per share for a total value of $182,175 but retained only 100 shares following the sale. This transaction occurred during a challenging period for American Rebel Holdings as the company's stock has experienced nearly a 98% decline year-to-date and currently has a market capitalization of approximately $8.51 million.

In related developments, American Rebel amended its Series D Convertible Preferred Stock by increasing authorized shares from 500,000 to three million and corrected an administrative error regarding the sale price in Ross's transaction from an earlier stated figure to $1.16 per share.

Additionally, American Rebel announced plans to acquire full ownership of a property housing the restaurant Black Rabbit for operational purposes and secured a loan amounting to $152,950 from 1800 Diagonal Lending with net proceeds totaling $125,000 after applicable discounts and fees.

As for recent trading activity prior to the upcoming reverse split announcement, American Rebel's stock opened at $1.32 with recorded lows at $0.52 and highs at $193.48 over the past year; moving averages were noted as $1.07 for the last fifty days and $2.42 for two hundred days.

Market participants interested in becoming market makers for AREB can contact Nasdaq Trading Services or Nasdaq Corporate Data Operations for further assistance regarding this corporate action.

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The article provides some actionable information regarding the reverse stock split of American Rebel Holdings, Inc. (AREB), specifically the effective date and the new CUSIP number. It also offers contact details for Nasdaq Trading Services and Nasdaq Corporate Data Operations, which could be useful for market participants or shareholders seeking assistance. However, it lacks clear steps or instructions that a normal person could take right now.

In terms of educational depth, the article does not explain why a reverse stock split occurs or its implications for shareholders beyond stating that it is a significant corporate action. There is no exploration of how such actions affect stock prices or shareholder value, which would provide deeper insights into the topic.

Regarding personal relevance, while this information may matter to current shareholders of AREB as it impacts their investments, it does not connect to broader life aspects for most readers. The topic is quite niche and likely only affects those directly involved with AREB shares.

The public service function is minimal; while it provides contact numbers for inquiries related to the corporate action, there are no official warnings or safety advice included in the article. It primarily informs rather than serves a public need.

The practicality of advice is low; although there are resources mentioned (contact numbers), there are no actionable steps provided that would help an average reader navigate this situation effectively.

In terms of long-term impact, this article does not offer guidance on planning or preparing for future financial decisions related to investments in AREB. It focuses on a specific event without discussing potential long-term effects on investors' portfolios.

Emotionally and psychologically, the article does not provide any reassurance or empowerment to readers; instead, it simply presents facts without context that might help individuals feel more informed about their investment choices.

Lastly, there are no clickbait elements present in this piece; however, it lacks engaging content that could draw interest beyond just reporting facts about a corporate action.

Overall, while the article gives some basic information about an upcoming corporate action affecting AREB shares and provides contact resources for further inquiries, it falls short in offering actionable steps, educational depth about implications and processes involved in reverse stock splits, personal relevance to broader audiences outside direct stakeholders in AREB shares, public service functions beyond basic notifications, practical advice that can be easily followed by average readers without specialized knowledge of finance or investing strategies.

To find better information on reverse stock splits and their implications on investments generally: one could look up reputable financial news websites like Bloomberg or CNBC or consult with financial advisors who can provide personalized guidance based on individual investment situations.

The text uses the phrase "reverse stock split" without explaining what it means. This could mislead readers who are not familiar with financial terms. It sounds technical and official, which might make people think it's a normal or positive action. However, reverse stock splits often indicate that a company is struggling, but this context is missing.

The announcement states that the reverse stock split "may impact shareholders and investors." The word "may" softens the statement and creates uncertainty about the effects of this action. This could lead readers to underestimate the potential negative consequences for shareholders. By using vague language, it hides the seriousness of what a reverse stock split can mean for investors.

The text mentions Nasdaq as overseeing trading without discussing any potential conflicts of interest or issues related to market regulation. This presents Nasdaq in a purely positive light while ignoring any criticisms or concerns about its role in corporate actions like this one. By omitting these aspects, it shapes a favorable view of Nasdaq's authority and influence over trading practices.

When discussing market participants interested in becoming market makers for AREB, it says they can reach out to Nasdaq Trading Services for assistance. This implies that there is an open opportunity for engagement without mentioning any barriers or challenges they might face in doing so. The wording suggests ease of access when there may be complexities involved, thus painting an overly optimistic picture.

The contact information provided at the end gives a sense of transparency and accessibility regarding inquiries about this corporate action. However, by focusing solely on how to get help from Nasdaq, it downplays any potential risks or downsides associated with the reverse stock split itself. This framing could lead readers to overlook important considerations related to their investments in AREB shares.

Overall, the text emphasizes procedural details while glossing over critical implications of the corporate action being announced. It presents information in a way that may lead readers to feel reassured rather than cautious about their investments in American Rebel Holdings. The choice of words tends toward creating a sense of normalcy around potentially troubling news without adequately addressing its significance.

The text regarding American Rebel Holdings, Inc. (AREB) and its upcoming reverse stock split conveys a range of emotions that can influence how readers perceive the situation. One notable emotion is concern, which arises from the mention of a "one-for-twenty reverse stock split." This phrase carries an implication of financial distress or instability, suggesting that the company may be struggling to maintain its stock value. The strength of this concern is moderate; while it does not explicitly state that the company is in dire straits, the nature of a reverse stock split often signals challenges ahead for shareholders. This concern serves to alert investors and stakeholders about potential risks associated with their investments in AREB.

Another emotion present in the text is urgency, particularly highlighted by phrases like "effective on Friday, October 3, 2025." The specific date creates a sense of immediacy that may prompt shareholders to take action regarding their holdings before this significant change occurs. The urgency here is strong as it encourages investors to consider their options quickly, potentially leading them to seek advice or make decisions about buying or selling shares.

Trust emerges as another emotional undertone through references to Nasdaq's oversight and contact information provided for inquiries. By mentioning Nasdaq Trading Services and Corporate Data Operations along with their phone numbers, the text fosters a sense of reliability and support for market participants navigating this corporate action. This trust element is crucial as it reassures stakeholders that they have resources available should they need assistance during this transition.

The combination of these emotions—concern about financial stability, urgency regarding timing, and trust in regulatory oversight—shapes how readers are likely to react to the announcement. It creates an atmosphere where investors might feel compelled to act cautiously yet confidently due to available support systems.

In terms of persuasive techniques used within the message, specific language choices enhance emotional weight. Words like "implement," "reverse stock split," and "corporate action" carry formal connotations that lend gravity to the situation while also sounding technical enough to warrant serious consideration from readers familiar with financial terminology. Additionally, providing direct contact information serves not only as practical guidance but also reinforces trustworthiness by showing transparency in communication.

Overall, these emotional elements work together effectively within the context of corporate communication about significant changes affecting shareholders' investments. They guide reader reactions toward caution mixed with reassurance while encouraging proactive engagement with Nasdaq's resources for further clarity on implications related to AREB’s actions.